A Case Study
A consulting company looking for a simple solution and finding a technology partner to go with
Capital New York, a financial industry consulting company, was having issues with their conference rooms and needed a technology partner they could trust. Steve Newton, Capital’s Senior Analyst for IT, describes their frustrating situation: “Not only were there audio, programming and video distribution issues, but our vendor had stopped responding to any questions and complaints.” Steve began to look for a better audio visual resource and found Profound Technologies.
Profound’s Project Manager Gabe Gonzalez wanted to provide Steve with a superior training room experience. “Steve was hoping to utilize as much of Capital’s current equipment as he could, but his priority was to get the system back up and functioning.”
From the beginning of the project Profound’s team of engineers discovered that they needed to reprogram the system because it was not configured properly. The room needed to be finished within three weeks because Capital had to use it for training. Profound exceeded their expectations and finished the project in just two weeks.
Steve was very happy with the work Profound provided and the relationship between the two companies continues to thrive. Gabe explains: “Not only am I proud of the finished product, but I think this shows Profound’s trusted customer service and teamwork. I established a great relationship with Steve and my team backed me up on all the promises I made.”
A Case Study
One estate, two people and three ways they transformed their home technology
Bill and Wendy Carlton own a beautiful 11,000 square foot estate, nestled in affluent Beverly Hills. A few months ago they were facing aggravating performance issues with their control system. “There was always something that wouldn’t work, whether it was our lighting, network, or control systems,” Bill says.
Profound upgraded the Carlton’s network, surveillance cameras, and all the audio and video equipment throughout the house. Even with the messy wiring and other complications they finished the installation in weeks. The Carltons were so pleased with Profound’s work that they requested a technology refresh of the media room as well.
In partnership with Profound, the end goal is business growth through the sale of additional services. “Rather than having to turn away opportunities, IT companies like Expert IT are able to offer turn-key audio visual solutions to their customers and prospects,” Kevin says. The alignment of these two companies has proved to be successful, bringing many new opportunities and shared values in customer relations.
A Case Study
A top MSP who achieved business growth as a Profound Agent
Expert IT, one of the nation’s top 100 MSP’s, is always looking for the next enterprise partner who will help strengthen their business’s value in the marketplace. Profound Technologies provides the benefits of a successful strategic partnership, and Kevin Busza, director of strategic alliances for Profound, is excited about the growing relationship between the two companies.
From the start, a partnership between Expert IT and Profound Technologies made sense and progressed smoothly. Kevin met with Jason MacDonald, partner development manager at Expert IT, and says that “through this introduction process, Profound covered the full gamut of strategy to tactics, describing the whole picture of how we could win business together.” This meeting allowed Jason to fully understand the benefits of partnering with Profound Technologies. “Kevin told us about how Profound will come into our customer’s environment and provide pertinent solutions that are not included in our primary offerings, enabling us to solve more problems and remain relevant.
While the Carltons needed these technology advancements, heightened physical security was also a top priority for them. “We had been burglarized in the past, and wanted to take preventive steps to protect our estate.” Profound’s President Bradd Fisher was excited to contribute security system enhancements to their property, especially the new license plate cameras for their front yard. “The hidden cameras look at the street in both directions and can recognize license plates of suspects.”
From a reliable network to a secure home, Profound gave the Carltons a solution that met their needs and surpassed expectations.
A Case Study
Vehicle on the outside, network operation center on the inside
When Florida-based prime contractor Frontedge began to deploy an advanced mobile operation center, a reliable integration company was required to support this project. Frontedge looked to Profound Technologies as a trusted partner to design, program, and commission the necessary parts to make a mobile network operation center integration seamless. At the heart of every mobile operations center is a touch panel system that allows for the technicians to manage the audio, video, and satellite feeds amongst the 15 displays contained in the vehicle.
In the past, Frontedge did not have the best experience working with other companies. Justin Black, project manager for Frontedge, says: “We needed a new services organization.
Yes, I could staff the people if I needed to, but Profound provides me with the ability to have subject matter experts on a project basis. This way I avoid having to hire three staff persons for what Profound can deliver with offsite and onsite support in just a couple of weeks. It’s a no-brainer.”
Profound provided Frontedge with a new touch panel that has cleaner graphics and is easier to use. According to Justin, “the Profound project management team works without needing much direction to come up with a near perfect user interface.” Justin is very happy about their partnership with Profound due to their excellent work and the value they add to Frontedge’s services.
A Case Study
Giving speed, security, and reliability to your home’s network
Brent Godshaw, owner of an 11,000 square foot home, was in desperate need of a reliable network that surpassed his present capabilities. His current network was fast, but over the years it became a jumble of different routers and switches, leading to an overall poor signal in the house that could not travel through walls efficiently. This caused problems with some of the most commonly used home services, including audio and video streaming.
Profound Technologies had the right solution for Brent: Cisco Meraki Enterprise Networks. A home of that size needed an enterprise level network to maximize the system’s speed, security, and reliability. Profound installed this enterprise network, providing customized and expert engineering to give the best bandwidth and security needed for his estate. They also extended the service offering to include the home technologies, as he was drawn to Profound’s home automation experience.
While Profound values network quality, responsiveness is also important to the team. Jeff Kauffman, account executive with Profound, explains: “Our guys would get automatic email notifications from the system about any issues and could fix them before our customers even knew they were there.” This lowered any potential frustration that Brent could have with the network and resulted in greater customer satisfaction.
A Case Study
How to seamlessly sync your platform with the rest of your meeting room technology
Zoom, a conferencing software platform, has evolved to bring virtual meeting experiences to life, fulfilling communication needs accordingly. Zoom is used by many companies, from remote workers on their laptops to executive meetings in large corporate boardrooms.
Zoom has partnered with integration companies like Profound Technologies to merge the software with all of the other technology in conference rooms. Profound’s CTO Brett Fisher has been impressed with Zoom’s platform and how it has impacted the meeting room experience for his customers: “A core objective of the Profound approach is to make conferencing easy. When we evaluated the various web and traditional video conferencing services for compatibility with our product suite, we decided that working with Zoom was the best way to achieve this goal.”
Features such as contact presence status, multiple contact meeting invitations, active host transfer, and participant controls for mute, camera, and much more, and much more are what set Zoom apart from its competition. The platform is also cost effective with the modest monthly fee as its only expense. Zoom is continuing to make improvements to their platform and Profound is excited to see what they uncover next.
A Case Study
National MSP adds value through audio visual solutions
Level1, a national IT infrastructure company, provides LAN, WAN, voice, video, and managed infrastructure solutions to Fortune 1000 customers across the country. It is one of the largest Cisco resellers and provides managed services for its 2000+ customers.
Recently, IT technology has become much more advanced and converged with presentation technology. Level1 had been looking for help to improve their infrastructure offerings. Their goal was to provide a next generation managed services offering that could handle the traditional IT portfolio, yet also allow for management.
The key to success in this situation is strategic partners from IT presentation technology and managed video services. “We provided all of the carrier services, MLPS management, and IT helpdesk for our customers, yet we had a deficiency in the area of managed video and managed collaboration systems,” explains Kent Bandleton, technical sales manager at Level1. With Profound Technologies, an IT VAR can leverage the Profound expertise to take control and provide the end user with peace of mind by offering management over crucial presentation room assets. All rooms can be managed via Profound’s managed services platform.
A Case Study
staging a solution to show off their content
LCA Partners faced a major inconvenience when it came to web conferencing. This theatrical marketing company created advertising videos for Broadway shows and needed a fluid way of bringing customers in and showing their services and capabilities.
LCA’s parent company CMP (Comm Media Partners) had previously worked with an audio visual specialist they trusted with critical projects. Based off of Profound Technologies’ previous success, CMP was eager to recommend them for the job. Profound was tasked with completing LCA’s new web conferencing project and provided the advertising firm with a new conference room that seamlessly integrated all of the different systems including microphones, speakers, television, and camera. They also installed an impressive 14’x4’ video wall in the lobby, to engage their clients with visuals as they walk through the door.
Brett Fisher, Profound’s CTO, explains their solutions: “One of the most essential aspects of a conference room is the touch panel; it turns on the display, controls the pan-tilt-zoom of the camera, and is extremely easy to use. We installed a high-quality sound system with mics built into the tables with precision pickup as well as high-end speakers, resulting in clear audio and no feedback.” Profound’s expertise in programming Crestron control systems and touch panels led LCA to the exact conference room functionality they needed.
A Case Study
Simply blending your technology to your lifestyle
Technology today is so delightful and easy to use because of the effect design has on the user experience. Profound Technologies’ Creative Director Corey Geiser says that a passionate need for clean design sets his company apart in the industry and feeds their success. “Design is a way to bring a coherent order to our modern complications in order to achieve a user experience that becomes second nature.”
In the early 2000’s, touch panels were just used for function and design was an afterthought. Corey recently had a customer who was stuck in the old ways of graphic design: “He believed the technology and methods from the early 2000’s were still cutting- edge. I challenged him with examples of what we are doing at Profound and the focus on sophistication and appearance in the industry. It finally clicked that the best and most effective designs threw out all the busyness and kept the necessities.”
The goal of Profound’s user interface is to not just reduce the distraction, but to lead the user to their final destination in two or three clicks while giving them a tether to get back home. Corey describes the ideal experience: “Smart systems need to be extensions of ourselves, working so well that it becomes almost miraculous. It should leave a person wondering how they ever lived without this technology. This is the mission of Profound Technologies.”
A Case Study
Supporting our military at the highest levels
When the Pentagon needed to update their conference room technology, they entrusted Profound Technologies to deliver the right solution. Don Hirtley, a project manager for Profound, described a specific teleconference room in the Pentagon as “in desperate need of an upgrade.” One of the four-star generals used the outdated room weekly for high-level calls and meetings, but the system had low resolution and would often stop working, causing many communication problems.
Profound was sought out for this project because of the successful work they had done for the Air Force previously. With their subject matter expertise, simple user interface, and smooth running system, they provided the best solution for the job. They also refreshed the room with new speakers, microphones, and digital switching systems.
The successful project resulted in a continued relationship between the Pentagon and Profound Technologies, including managed services. Don says “Profound will support any issue to make sure the system is working according to their standards of high-quality equipment and easy use, especially within government organizations.
A Case Study
Finding a healthy solution for their medical classrooms
One of the top medical universities in California required improvements to a presentation and multimedia room system, specifically in their radiology department. These rooms were used for classroom presentations and audio video communications between doctors located at different sites, yet the university lacked effective utilization of classroom collaboration and communications.
After the university initially received faulty services from a local company, IT firm avPlus recommended the help of Profound Technologies. As Profound’s agent partner, avPlus benefited from this decision as they could provide audio visual resources through Profound that go beyond their IT support capabilities.
Jeff Kaufman, account executive for Profound Technologies, claims: “One of Profound’s core competencies is design. Profound was able to see the mishaps of the previous team, fix the issues, and complete the installation in only a couple of days.” Profound has helped the radiology department at the university obtain the proper engineering they needed and create the perfect design that they had in mind. Profound’s simple to use interface and touch panel made the new conference room more effectual for the department. The university is very satisfied with results of Profound’s work and plans to continue doing business with them in the future.
A Case Study
A large customer, simple solution, and ongoing relationship
CMP, one of the largest advertising agencies in the world, called on Profound Technologies to help reconfigure their New York City office space. Jason Clements, director of infrastructure for CMP, describes the project. “We were reorganizing our internal operations and were faced with the challenge of merging our several subsidiary organizations to a shared, more cohesive office, while continuing to use their own technologies.”
“Profound’s goal was to provide CMP with simple and easy to use meeting room technology that united all of the sub-companies using their own systems,” Account Executive Trevor Depp explains. “We are unique because of our extensive knowledge in programming and high focus on functionality.” CMP recognized immediately that Profound valued their user satisfaction as well as completing the project in a timely manner.
With excellent project management and sharp expertise, Profound created nine integrated conference suites and twenty huddle rooms on CMP’s four floors within three short weeks—on time and under budget! The new system was so simple to use that their employees could quickly understand it. CMP was very satisfied with the completed project and how it transformed their user experience from stressful to seamless. To date, they continue to choose Profound for service and projects all over the country.